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New Truck News | The Truck Every Man Needs??? OEM Updates, The All New Bronco, and the Rivian Electric Truck

Logan Wade . July 06, 2020 . Industry News
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770 horsepower should be enough, but (luckily) there’s more

Pickup trucks made a name for themselves through workhorse character and hauling ability but who says they can’t boost one’s ego from time to time?

Certainly not Shelby, who jammed 770 horsepower inside the F-150 Super Snake which we believe is, actually, the only genuine competitor for the incoming Hellcat-powered Ram TRX.

A SUPERCHARGED 5.0-LITER V-8 CAN TAKE YOU PLACES

The funny thing about the Shelby F-150 Super Snake is that it didn’t arrive as a Shelby’s engineer wet dream. No, sir. Customers actually demanded for a street truck and Shelby delivered… Shelby style, with a supercharged 5.0-liter V-8 and a mean-sounding Borla exhaust being the highlights.  Read more here!

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BRONCO RETURNS: FORD’S ALL-NEW OUTDOOR BRAND FEATURES ‘BUILT WILD’ 4X4 ADVENTURE VEHICLES, COMMUNITY, OFF-ROAD SCHOOLS

BRONCO

  • Ford is introducing a new outdoor brand with an all-4×4 family featuring Bronco two-door, first-ever Bronco four-door and smaller Bronco Sport model – all engineered with Built Wild Extreme Durability Testing, Capability and Innovative Design principles for segment-leading levels of 4×4 capability, plus long-term off-road performance and dependability
  • The Bronco team is creating its new Off-Roadeo outdoor adventure playgrounds to four U.S. locations starting next year; owners and enthusiasts can test the new Bronco lineup in challenging terrain and experience authenticity in the wild
  • Bronco lifestyle is unleashed through Bronco Nation, an independent online community that enables owners and enthusiasts to share and discover off-roading adventures including trails, vintage Bronco vehicle information and event calendars; new apparel available, too
  • Ford will unveil the all-new Bronco two- and four-door models, plus Bronco Sport at 8:00 p.m. EDT on July 13 when customers can reserve a new Bronco with a $100 refundable deposit Read More Here!!

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Watch the Rivian R1T Electric Truck Tear through the Desert!

The Michigan/California-based company lets us in on hot-weather testing procedures.

As far as electrified pickup trucks go, a bunch are expected to hit the market soon, including the 2021 Ford F-150 and the Nikola Badger. We’re not betting against either of those, but we will put money on the used-to-be-Michigan-based Rivian and its R1T battery-powered truck. The company uploaded four videos over the weekend of its new truck pounding sand, dirt and rocks while testing in the desert. Read More Here!!!

 

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